Humanity can’t live without information because it is the source of not only the elementary knowledge but also social status, profits, and certain advantages. Information is the modern instruments of the life you want to get.
Information’s role is very important nowadays no doubt. Information is available everywhere that was favourable for the development of new psychological addiction that is information addiction.
Turn around and you’ll find yourself covered with information that doesn’t allow breathing. But no, breathing is information and nothing more.
Information is the unique form of manipulation as with its help it is possible to make people believe in everything you want and to make people do everything you want.
It is always necessary to tell useful and true information from the waste with which libraries and Mass Media are filled not to mention internet.
The democratization of the society is connected directly with the increase of the information activity that also refers to the sphere of consumption and information production.
Today we have the possibility to see exactly how the latest information technologies become the great way of the society manipulation despite their direct purpose.
And such purpose includes many aspects of IT such as advertisement and neuron-linguistic programming, psychological technique and the technologies of hypnosis in the social sphere.
The matter is that manipulation of the consciousness has entered our every-day life a lot. And there are so many of them that it has become the norm of the life. In the result it is possible to watch many negative phenomena that accompany the process of the information conquering.
Advertising and political information is given to the person for free, its production is paid by the order and its aim is the formation of the social opinion in the convenient and necessary plan.
Today according to statistics the average consumer of information spends about four hours watching TV set or listening to the radio. And this time is enough to form the definite statements in the consciousness of people that can even contradict the facts allowed by the modern psychological techniques. To my mind everybody will agree that the information technologies are the sphere that develops rapidly.